Attn! Always use a VPN when RSSing!
Your IP adress is . Country:
Your ISP blocks content and issues fines based on your location. Hide your IP address with a VPN!
Are you the publisher? Claim or contact us about this channel


Embed this content in your HTML

Search

Report adult content:

click to rate:

Account: (login)

More Channels


Channel Catalog


Channel Description:

Breaking News in Advertising, Media and Technology

older | 1 | .... | 3 | 4 | (Page 5) | 6 | 7 | .... | 10 | newer

    0 0

    Fewer U.S. consumers shopped for gifts and holiday items during Cyber Week this year, but trade association the National Retail Federation (NRF) is optimistic that 2018 will still prove to be a good year for U.S. retail. The NRF's final tally was 165 million consumers who spent an average of $313.29 during Cyber Week 2018....

    0 0

    YouTube is moving to make all original programming free for viewers, but with ads "to meet the growing demand of a more global fanbase," a spokesperson said. This year, YouTube greatly invested in its original shows, expanding YouTube Premium to 29 countries and launching more than 50 scripted and unscripted programs. Next on its list,...

    0 0

    For a parent, the diagnosis of a seriously sick child is not only a scary moment; it's also a starting point on a tremendously difficult path. You're only allowed a brief minute of shock before being pulled into a maelstrom of information, next steps and seemingly never-ending questions--and that's before even exiting the doctor's office....

    0 0

    The U.S. Department of Justice has indicted six Russian nationals and two people from Kazakhstan who were allegedly involved in a digital advertising fraud scheme worth more than $30 million. The 13-count indictment, which was unsealed today in federal court in Brooklyn, is a part of a multiyear investigation into two international cybercriminal rings that...

    0 0

    After this week, there is no doubt that WPP CEO Mark Read plans to fulfill his promise to bring a "radical evolution" to the biggest name in advertising. The news that J. Walter Thompson will merge with Wunderman is no less dramatic for being somewhat expected. To many industry observers, the only real unknown was...

    0 0

    With each passing year, more and more networks are getting in on the holiday movie extravaganza because they're mega-ad revenue generators. With more original made-for-TV movies being made each year, let's face it: The names of these films are getting out of control. This year, Hallmark alone features new movies like A Gingerbread Romance, A...

    0 0

    The Los Angeles Rams remained ram tough on Facebook, Twitter and Instagram during weeks 10 through 12 of the National Football League season, according to social marketing firm Unmetric. The Rams led NFL teams in growth on Facebook and Twitter and engagement on Instagram. The Dallas Cowboys rode a three-game winning streak to top Facebook...

    0 0

    While being connected is the norm for teens, they also find the online environment to be "hostile and drama-filled," according to a new survey of U.S. teens aged 13 through 17 by Pew Research Center. About 45 percent of the teens surveyed by Pew said they feel overwhelmed by all of the drama they encounter...

    0 0

    In a historic move, J. Walter Thompson, the world's oldest ad agency, is merging with sister agency Wunderman to form Wunderman Thompson. What does this mean for other legacy agencies and the future of advertising as a whole? This week on the Adweek podcast, Yeah, That's Probably an Ad, we've got answers to all your...

    0 0

    In promising news for marketers continuing to chase video views, the number of adults streaming video has increased in recent years, according to a new report from the Video Advertising Bureau. The report, entitled "Linear TV and OTT: Living Together in Harmony," found that most adults (90 percent) aged 25 to 34 streamed videos, an...

    0 0

    Six months after Nielsen teamed up with CBS on a dynamic ad insertion (DAI) test program for live, linear national TV shows, the company is expanding the pilot by bringing A+E Networks on board as well. Nielsen is also adding semiconductor company MediaTek, which it said powers more than half of all smart TVs, to...

    0 0

    It's that time of year again--the Super Bowl is upon us. And that means that once again, it's time for Adweek's Super Bowl LIII Ad Tracker, your go-to spot for all things advertising in the build-up to the Big Game. We'll be updating the tracker with all the news you need to know about the...

    0 0

    Paul Polman, CEO of Unilever, will retire at the end of the year after over 10 years with the company. The brand's current president of beauty and personal care, Alan Jope, will take over Polman's position beginning Jan. 1, 2019. "It has been an honor to lead Unilever over the last 10 years," Polman said...

    0 0

    Mass layoffs were announced to Mic staffers this morning at an all-hands-on-deck meeting Thursday morning. Sources told Adweek on Wednesday that Mic was in talks to be sold and that the digital news organization might find new owners in Bustle Digital Group or its founder, Bryan Goldberg. Details of the hypothetical deal are not yet...

    0 0

    Jen doesn't like to complain about her circumstances or ask for help, even with her mother. Instead, she wakes up before dawn and gets ready for work in her car, where she's living. She's one bad break--or some unpaid parking tickets--away from complete financial ruin. The 35-year-old nurse's assistant and others like her are at...

    0 0

    Did you know that Twitter allows you to turn off read receipts so that users won't know when you've seen their direct messages? Here's how to turn off read receipts from within the Twitter mobile application. Note: These screenshots were captured in the Twitter app on iOS. Step 1: Tap your profile picture in the...

    0 0

    Carat has hired Sean Healy, the global head of communications planning at Zenith, to fill in the role of chief strategy officer. Healy will take over the position on Dec. 3 from Sanjay Nazerali, who was promoted to global chief strategy and development officer of the larger Dentsu Aegis Network. His appointment marks the first...

    0 0

    It's been five years since the icons for Microsoft Office were last updated, and the Microsoft of then and the Microsoft of now are two very different companies. Since CEO Satya Nadella took over in February 2014, the company has evolved from a sleepy giant in Seattle to, this week, surpassing rival Apple as the...

    0 0

    Department store Bloomingdale's has been a New York institution for 157 years (starting out with hoop skirts, which were all the rage in the 19th century) evolving into something of a cultural icon, favored by an elite clientele including First Ladies Jacqueline Kennedy, Lady Bird Johnson and Betty Ford. It's also the site where Jackie...

    0 0

    Some WeWork locations are going back in time. In partnership with National Geographic, a handful of WeWork spots in L.A., New York and San Francisco will be transported to the 1990s at the beginning of next month, to promote the network's upcoming show, Valley of the Boom. The partnership promotes National Geographic's upcoming show, Valley...

older | 1 | .... | 3 | 4 | (Page 5) | 6 | 7 | .... | 10 | newer